What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

The Subaru Love Promise Community Commitment

We believe in being a positive force in something bigger. And it all starts right here in our community. Not just by our donations, but by our actions.

That's why we stay true to our Love Promise Community Commitment by partnering with a wide variety of community nonprofits and charities.

Every year, we join hands with our owners in the "Share the Love" event, giving back to our community-a community that's given so much to us.

So, every day, we strive to ensure our love is felt not just by our customers, but by all in our community. We do this because we feel it is the right thing to do.

We are proud to participate in the Love Promise Community Commitment. We're grateful, not only to be a part of our community, but to serve and support the causes and passions that are closest to our hearts, right here in our neighborhood.

All of the organizations we support have one thing in common: the unwavering dedication to improve the world and the lives of ­its people.

Subaru Loves Pets

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Subaru Loves the Earth

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Subaru Loves Learning

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Subaru Loves to Help

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Subaru Loves to Care

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Whether they live in our homes or in the wild, Subaru is committed to keeping all animals safe and healthy.

A partner since 2008, Subaru has donated close to $14 million to the ASPCA and helped support nearly 1,000 pet adoption events, resulting in more than 11,500 adoptions to date.


Loving the environment means more than loving the great outdoors. It means working to preserve it.

Over a decade ago, Subaru became the first U.S. auto manufacturer to become zero-landfill, and now, in collaboration with the National Park Service and the National Parks Conservation Association, Subaru is leveraging that same environmental expertise to help the National Parks reach zero-landfill too.


It’s our goal to make the pursuit of knowledge available to as many minds as possible.

Total donations to teachers: $92,233
Over 200 teachers adopted
More than 15,000 students impacts


In a perfect world, hunger would be history and hope would be commonplace. We believe a perfect world is possible.

Subaru and Meals on Wheels America worked together to make volunteering easier, by launching a tool called the Meals on Wheels Online Volunteer Drive.


We should all have a chance to lead a healthy life. We’re aiming to give as many people that chance as we can.

Subaru has donated more than $4.5 million dollars to
Make A Wish, helping to grant 610 wishes in the U.S.

How is Cypress Coast Subaru dedicated locally to the Love Promise?

Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.


 Subaru Love Promise Heart

Love Promise Stories from Cypress Coast Subaru

Subaru and Cypress Coast Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here

Cypress Coast Subaru – Caring for the Community!  –  Teresa V

Maria Rodriquez visited the Community Hospital of the Monterey Peninsula (C.H.O.M.P) Montage Health's Mobile Clinic at the Dennis the Menace Park in Monterey for a care visit and was surprised when she was presented a gift of a blue and white checkered blanket wrapped in a bright red bow. The Mobile Clinic is accessible to all – reaching homeless individuals and students who otherwise may not have access to health care services. Cypress Coast Subaru and the Silicon Valley Monterey Bay Chapter of the Leukemia and Lymphoma Society (SVMB LLS) teamed up to deliver blankets and arts and crafts kits to patients and families at the Community Hospital of the Monterey Peninsula (CHOMP). The C.H.O.M.P. Montage Health leadership and care team expressed appreciation to Subaru and LLS. The Cypress Coast Subaru team underscored how important Subaru feels about giving back to the local community. We would like to express our thanks to Cypress Coast Subaru for stepping up again, to bring warmth and love, to Community Hospital of the Monterey Peninsula Montage Health in their quest to help their community.

Kona's Story  –  Lidia W

Thank you Cypress Coast Subaru for supporting The SPCA for Monterey County during the 2018 Subaru Share the Love Event. Your donation of $9,466.67 will continue to help care for more than 10,000 animals in need, not just dogs and cats, but horses, wildlife, exotics, and more; we appreciate it! Your support gave Kona the lifesaving medical care she needed and the ultimate happy ending of a loving home where she can spend her golden years. Our Humane Investigations Officers found Kona after receiving a tip from a concerned neighbor. Kona, a senior retriever mix, was living in the yard of a home in King City with no access to food or water. She’d been neglected for so long; you could see every bone in her weak body. Because of the severity of her neglect, officers immediately brought her back to the SPCA for Monterey County. Our veterinary exam showed that this sweet girl was nearly 20 pounds underweight, infested with fleas, and suffering from muscle wasting and pressure sores. She was placed on a specialized refeeding plan so she could gradually gain weight. She spent more than three months recovering under the compassionate care of our staff and volunteers. We were so happy as she returned to health and began to show energy and playfulness. With your help, she found the love, care, and second chance she deserves. Kona found a loving home with Rachel who saw her smiling face on our website. Rachel recently shared that every day Kona gets her morning walk, eats breakfast with her and her roommates and later goes to the dog park where she loves to chase her ball and meet other dogs and people. “Kona is the happiest dog ever now,” says Rachel. “She is my best buddy, my 60-pound lap dog. Every day I wake up I tell her ‘You are the best and I love you so much!’”Your generous support saves lives! Thank you Cypress Coast Subaru for making a difference for animals like Kona in our community.

Sharing The Love for our Furry Friends  –  Rachel U

This year Cypress Coast Subaru and their customers raised $3,245.22 to help The SPCA for Monterey County. It's all about bring the community together helping our furry friends on the Central Coast. Thank you!! WOOF WOOF

Cypress Coast Subaru says "WOOF WOOF" WE LOVE PETS  –  dana h

During the entire month of October Cypress Coast Subaru is having a Pet Supply Drive for the SPCA of Monterey County. Please bring the following items to the store and help us, help our loving pets thrive. - Toys for dogs and cats - Treats for dogs and cats - Blankets (new or gently used) - Towels (new or gently used) All supplies are welcome and appreciated. Lets do this together!!


Cypress Coast Subaru and their customers are proud to have helped build hope by delivering warm blankets and offering hope cards to those affected by Leukemia. By partnering up with The Leukemia & Lymphoma Society we all hope Someday is Today!


Cypress Coat Subaru is proud to help University Park Elementary School enhance their science efforts in partnership with AAAS. We look forward to delivering award winning science books to expand the young minds of the future. Come in during the month of August and donate a free book in your name or a loved one and be apart of teaching our kids the world of science.

Cypress Coast Subaru LOVES the Earth  –  Dana h

Cypress Coast Subaru knows the importance of taking care of our environment and part of that is teaching our children the joy of creating a wildlife habitat. We have partnered up with the National Wildlife Federation and Del Rey Woods Elementary School to provide a learning/teaching moment by donating a habitat tool kit to plant their own habitat. Growth is the key to a healthy future!

2016 Share The Love - SPCA for Monterey County  –  Dana H

Cypress Coast Subaru in partnership with The SPCA for Monterey County raised $3,925.18 to help our furry friends! We thank our local community for supporting our Hometown Charity making 2016 Share the Love a huge success!


This year Cypress Coast Subaru and their customers are sharing the love to help The SPCA for Monterey County. For every new Subaru purchased Subaru will donate $250 to the SPCA. Nov. 17th to Jan 3rd. WOOF WOOF


Reading is the key to opening the young mind and creating an opportunity to thrive and navigate many new places and ideas. Cypress Coast Subaru and our customers are actively assisting in the importance of reading by partnering up with AAAS and donating books to our local schools. Together we will help the children and schools of our community grow with the gift of learning.


Cypress Coast Subaru is proud to have helped build hope along with their customers by delivering warm blankets and offering hope cards to those affected by Leukemia. By partnering up with The Leukemia & Lymphoma Society we all hope Someday is Today!


WE LOVE THE EARTH Surfrider Foundation, Monterey Chapter and Cypress Coast Subaru come together for a fun beach clean up and lunch to celebrate EARTH DAY 2016! Come join the fun and the love of our local beaches. Together we can make a difference! Del Monte Beach, end of Tioga, April 24th around 10am. See you then!


Another fabulous effort from our local customers coming together to raise money for The Salvation Army Monterey Peninsula Corp.chosen as our Hometown Charity. The Share the Love Event held at the dealership during the 2015 holiday season raised $2,424! Cypress Coast Subaru thanks you and is honored to help our community.....working together we hold hands to help others! Pictured right Lieutenant Paul Swain of the Salvation Army and Cypress Coast Subaru GM Mark Erickson.

Subaru Loves Pets - Pet Supply Drive SPCAMC  –  Beth B

During the entire month of October Cypress Coast Subaru is having a Pet Supply Drive for the SPCA of Monterey County. Please bring the following items to the store and help us, help our loving pets thrive. - Toys for dogs and cats - Treats for dogs and cats - Aluminum cans (for recycling) - Blankets (new or gently used) - Towels (new or gently used) All supplies are welcome and appreciated.

WE HONOR  –  Candance I

Our mission, to honor those who have served the cause of Freedom by providing the funds for the perpetual upkeep, maintenance and enhancements for the Central Coast Veterans Cemetery. With the help of Cypress Coast Subaru Love Promise we all move closer to our goal, honoring those who served.


Cypress Coast Subaru Loves the Earth by bring together our local community in the effort to eRecycle. The E-Waste Recycling Event helped our customers properly dispose of their electronic waste! Just another great way to love the earth we live on with each other.


The Monterey Off Road Cycling Association (MORCA) appreciates the generous donation from Cypress Coast Subaru in support of our efforts in trail access and advocacy, maintenance and building, and promoting access for all trail users. Our event "Take a Kid Mounting Biking Day" was a great day for all ages! Thanks for helping with the growth of our youth!

Subaru Loves The Salvation Army  –  Lloyd G

Lieutenant Paul Swain receives a donation from General Manager Mark Erickson of Cypress Coast Subaru. The $5,000 is a result of the Subaru "Share the Love" program. The special campaign allowed Subaru dealers to choose a Hometown Charity which each new Subaru owner can send $250 donation. The generous donation will benefit many in our local area who are hungry and homeless. homeless

Helping the Homeless  –  Lloyd Lee G

The Salvation Army's Good Samaratin Center serves the Monterey Peninsula homeless and needy population. Open weekdays, clients can enjoy breakfast, a hot lunch, shower, laundry facilities, phone and computer services AT NO COST. Under priveleged families also receive a food box matching the size of their family each month. We love to give love.

The SPCA for Monterey County hosts pet adoption at Cypress Coast Subaru  –  Beth B

Cypress Coast Subaru was proud to team up with The SPCA for Monterey County for our Subaru LOVE a Pet Adoption Drive. It brought the community together highlighting the local animals available for adoption. Cypress Coast Subaru and The SPCA for Monterey Co. teamed up to give a 50% discount on all adoptions. Many tails wagged and smiles were abundant.

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